TikTok is introducing a updated setting that allows them to lessen the volume of artificial intelligence-produced media appearing in their streams. This move comes as the platform announced that it now features in excess of 1 thousand million AI videos.
Trial and Implementation
This change is undergoing trials over the next few weeks before a global launch. This advancement coincides with a rise in AI-generated material, spurred by recent content generation software.
The Broader AI Trend
Studies have shown that nearly a tenth of the most rapidly expanding video streams on a competing service primarily display AI-generated videos. A considerable share of this content is considered “AI slop”, a label for inferior, factory-style content that is typically nonsensical or dreamlike.
Our research shows that numerous viewers like content produced via AI tools, from digital art to science explainers, and we want to offer the community the option to increase or decrease of that, according to their own choices,” said a platform representative.
Scale of AI Content
The platform disclosed that there are presently 1.3bn videos on its app labeled as made with AI. In total, in excess of 100 m videos are submitted to the service every day, making clips made by AI a minor portion of its overall inventory.
Customizing Your Feed
Viewers will be in a position to reduce or increase the level of AI-generated videos they view by using the “manage topic” option in the platform and selecting AI-made media. Additional categories that currently be controlled under the filter cover current affairs, style, aesthetics, and choreography.
Platform Guidelines
The platform’s rules mandate creators to tag convincing AI-made content, and it forbids dangerous fake videos of celebrities or crisis events. Any realistic artificial content that is unmarked can be removed under its community policies.
Additionally, the platform will from now on add an “AI-made” tag to content created with its proprietary AI systems, or flagged by an industry-wide initiative for spotting artificial media. This action is intended to deter users from attempting to bypass the disclosure requirement.
AI Literacy Programs
TikTok is additionally introducing a $2 million awareness program for experts and groups to develop informative material about ethical AI use. This program will support educational bodies specializing in training computer science.
Content Safety Approach
TikTok has defended its safety measures, amid discussion over proposals to cut jobs for hundreds of content moderators in the UK. It is set to eliminate a significant number of roles in its content moderation division in its British office, with labor groups and internet security professionals voicing alarm that humans are being replaced by AI moderation.
A senior executive stated that staff-based oversight would remain essential, but AI can protect employees by eliminating the most harmful content ahead of it gets reviewed by staff. The platform reported a 76% decrease in explicit and harmful content seen by human moderators over the past year due to intervention by its automated systems.
We believe it is crucial to combine people and machines to ensure user safety,” the official commented. “We’ll have humans as integral to the approach, but we further consider it’s extremely critical to reduce exposure to harmful content as quickly as possible, which is the area in which a lot of the machine support is making a difference process content quickly.”
